PRIVACY POLICY

Last Updated: 15 Dec 2025

This Privacy Policy explains how Daniella Brow & Beauty Studio LLC (“Company,” “we,” “us,” or “our”) collects, uses, stores, and protects your information when you use our website https://daniellabrowstudio.com, contact us, or receive our services.

We are committed to protecting your privacy and handling your information responsibly.

By using our Website or services, you agree to the collection and use of your information as described in this Privacy Policy.

1. Company Information

Company Name: Daniella Brow & Beauty Studio LLC

Website: https://daniellabrowstudio.com 

Contact Email: mary@goto.https://daniellabrowstudio.com

Physical Address: 19031 33rd Ave W #32, Lynnwood, Washington, 98036

Services Provided:

Ombre/Powder Brows, Combo Brows, Brow/Colour Correction, Permanent Eyeliner (top and bottom), Lip Blushing, Touch-Ups.

2. Information We Collect

We collect information in the following categories:

2.1 Information You Provide to Us

Name

Email address

Phone number

Appointment details

Medical disclosures provided for PMU procedures

Messages submitted through our Website

Photos you voluntarily send for consultation or assessment

2.2 Call & Communication Data

We collect:

Call recordings (if calls are made through our integrated systems)

Voicemails

Chat transcripts from SMS, web chat, AI chat, or CRM chat tools

These are used for training, quality assurance, and accurate client service.

2.3 Automatically Collected Information

When you access our Website, we may automatically collect:

IP address

Browser type and device information

Pages visited and time spent on the Website

Cookie and tracking data

Analytics information

2.4 Payment Information

Payments are processed securely through Stripe.

We do not store full credit card numbers or sensitive payment data.

2.5 Data Storage

Your information may be stored using:

[AWS / Google Cloud / Other], depending on our infrastructure setup.

3. SMS/Text Messaging Policy

Daniella Brow & Beauty Studio LLC collects and uses phone numbers to send transactional and marketing text messages to clients who have explicitly opted in. We send approximately 2–4 messages per month, including appointment reminders, service updates, and promotional notifications.

Data Collection: We collect phone numbers through our Website forms, booking pages, service agreements, and consultation requests.

Data Usage: Phone numbers are used solely for business communications related to our cosmetic and PMU services.

Opt-Out: You may opt out of SMS communications at any time by replying STOP to any message or by contacting us at [email protected], https://daniellabrowstudio.com, or +1-206-672-7119.

Data Protection: We do not sell or share phone numbers with third parties except as required to deliver our services (e.g., messaging providers like Twilio or GoHighLevel).

4. Cookies & Tracking Technologies

We use cookies and similar technologies to:

Improve Website functionality

Remember your preferences

Analyze traffic

Track marketing performance

You can disable cookies through your browser settings, though certain features may not function correctly.

5. How We Use Your Information

We use your information for the following purposes:

To schedule, confirm, and manage appointments

To provide PMU, skincare, removal, and cosmetic services

To communicate with you about your services

To maintain records of client treatments and medical disclosures

To improve our Website, services, and customer experience

For marketing communications (only if you opt in)

For safety, fraud prevention, and legal compliance

For training and quality assurance through call recordings and transcripts

6. Third-Party Services & Integrations

We use third-party platforms to operate our business, including:

GoHighLevel – CRM, scheduling, communication, and marketing automation

Twilio – SMS, call routing, and phone communication

OpenAI – AI chat tools used for customer support and automation

Google Analytics – Website usage analytics

Payment Processors – Stripe, PayPal, or others

These third parties may have access to your data only to the extent needed to perform their services. They do not have permission to use your data for their own purposes.

Each third party follows its own privacy policy and security standards.

7. Legal Basis for Processing (GDPR Compliance)

For users in the EU/EEA, we process personal data under the following legal bases:

Contractual necessity: Scheduling, completing, and managing appointments

Legitimate interest: Improving services, preventing fraud, and securing systems

Consent: Marketing communications, cookies, and any optional data you provide

Legal obligation: Health, tax, or record-keeping requirements

8. How Long We Keep Your Information (Data Retention)

We retain information as long as necessary for business, legal, and operational purposes:

Client treatment records: up to 7 years or as required by state law

Call recordings & transcripts: typically 12–36 months, unless needed longer

Marketing data: until you unsubscribe

Analytics data: based on Google’s retention schedules

Payment records: as required for tax and financial compliance

When information is no longer needed, we delete or anonymize it.

9. Data Security Measures

We use reasonable administrative, technical, and physical safeguards to protect your information, including:

SSL encryption

Secure cloud hosting

Restricted data access

Password-protected systems

Third-party security compliance (AWS, Stripe, GoHighLevel, etc.)

No system is 100% secure, but we take measures aligned with industry standards.

10. Your Rights

Depending on your location (GDPR, CCPA, and other laws), you may have rights to:

Access your personal data

Correct inaccurate information

Delete your information (“right to be forgotten”)

Restrict or object to data processing

Data portability (receive a copy)

Opt out of marketing communications

Withdraw consent at any time

To exercise your rights, email: [YOUR EMAIL]

We may require verification before fulfilling your request.

11. Marketing Communications

You may receive marketing messages from us only if you:

Opted in through a form, booking, or Website

Are an existing client and have not opted out

You can unsubscribe at any time by:

Clicking “Unsubscribe” in emails

Replying “STOP” to SMS messages

Contacting us at [email protected]

We honor all opt-out requests promptly.

12. How We Share Your Information

We do not sell your personal information.

We may share information with:

Service providers who perform tasks for our business (CRM, SMS providers, analytics, payment processors)

Legal authorities if required by law

Cloud hosting and storage providers

Contractors performing work on behalf of our business (under confidentiality agreements)

We do not share your information for the purpose of advertising by others.

13. International Data Transfers

If you access our Website from outside the United States, your data may be transferred, stored, or processed in the U.S. or other countries where our service providers operate.

We rely on legally recognized transfer mechanisms such as:

Standard Contractual Clauses (GDPR)

Privacy Shield frameworks (where applicable)

Contractual agreements

14. Children’s Privacy

Our Website and services are not intended for anyone under 18.

We do not knowingly collect information from minors.

If we learn that a minor under 18 has submitted information, we will delete it promptly.

15. Call Recordings & Chat Transcripts

We may record calls and store chat transcripts for:

Training and quality assurance

Appointment accuracy

Customer service improvement

Legal documentation of communications

You may request deletion of recordings unless required by law or essential to a dispute.

16. Data Breach Notification

If a data breach occurs that may affect your personal information, we will:

Investigate the breach

Notify affected individuals as required by law

Take steps to secure systems and prevent future breaches

Notification may occur via email, Website notice, or other legal methods.

17. Your Choices & Opt-Out Options

You may:

Disable cookies

Unsubscribe from email marketing

Opt out of SMS marketing by replying “STOP”

Request deletion or correction of your information

Decline to provide optional information

Some features may not work properly if you disable certain data collection tools.

18. Changes to This Privacy Policy

We may update this Policy periodically. If we make significant changes, we will post the updated Policy with a new “Last Updated” date.

Your continued use of the Website means you accept any changes.

19. Contact Us

For privacy questions, requests, or concerns, contact us:

[email protected]
Daniella Brow & Beauty Studio LLC
19031 33rd Ave W #32, Lynnwood, Washington, 98036